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“Azampesa’s Breakout Moment: How Zero Fees and Smart Strategy Are Reshaping Tanzania’s Fintech Landscape”
“We’ve normalized high transaction fees for too long—and AzamPesa just broke the pattern.” - my genuine thoughts on how the public might insulate itself from the expected rise in cost of living by picking the right banking/transactional partner and a few marketing lessons on 'objection handling',Enjoy!
Ayoub Kawambwa
Mar 214 min read
If Tanzania Became Communist Tomorrow: Would Marketers Survive?
This is a thought experiment on what marketing might look like when consumerism dies
Ayoub Kawambwa
Mar 94 min read
Rebranding: When Change Becomes a Risk
The reason behind 'Nipe Coca ya Zamani' exposed!
Learn why you should be cautious when considering a Rebrand,even while announcing a slight change on your packaging like 'sugar free' ,'gluten free' etc
Ayoub Kawambwa
Feb 203 min read
Two Banks. One Trillion Each. Should We Be Worried?
CRDB, NMB, and the Trillion-Shilling Question: Are Banking Monopolies Really the Enemy?
Ayoub Kawambwa
Feb 44 min read
Turning free users into paying customers!
A simple way to turn free users into paying customers!
Ayoub Kawambwa
Jan 281 min read
Advertising is like fishing!
Don't have money to rent a billboard?Do this instead!
Ayoub Kawambwa
Jan 271 min read
A Little Bit of Waste Is Good
Waste could be good,Sometimes, what looks like waste is actually doing the heavy lifting!
Ayoub Kawambwa
Jan 244 min read
Why i had to Write Marketing On Steroids!
To those asking whether i have lost my mind trying to be a successfull author in Tanzania
Ayoub Kawambwa
Jan 174 min read
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